Career Coaching

Career Coach for Mid-Career Professionals

Choices! Choices! As a talented professional, the world is your oyster. So career choice can be paralysing, and I’m here to help.

Perhaps you have reached a stage in your career when you want a chance to explore your transferable skills.  Maybe you have achieved the career goal you originally set and now you want a new challenge.

Time for A Rethink?

Has life taken a different direction and you want a career that aligns with it? Or maybe your career was simply something you ‘fell’ into?

Are you looking for a career that fuels your passion and aligns with your life?

How I Can Help You Find The Work You Love

For over a decade I have helped hundreds of professionals to make the most of their career and get paid to do what they love. So, we’ve worked together to change direction, to become self-employed or to thrive in a new, stretching role.

I specialise in working with smart, able, values-driven mid­career professionals.

How It Works

Our adventure begins with a free phone consultation to explore our compatibility, and once we decide to work together, we enter a five stage process. Our adventure begins… 


Here we take a reflective look at the story so far. We identify what you love and the environment in which you thrive. The result? A clear mission statement for your career future. (If you decide to take a one off intensive, we get to here, with a collection of actionable next steps.)



Now we will begin to shape the outcome we are heading towards, so we both can measure what success will look like. Next, we develop a detailed view of the future and explore what will need to happen for you to reach your vision . So you get­ a clearly defined picture of your destination ( without this, its pretty hard to get moving into a new career).  


Now it is time to Quest! Together we build a detailed, practical and actionable custom plan for you to move from A to B. I support you all the way and together we identify the ‘dragons’ we may need to slay ­such as risks, limiting beliefs and personal challenges­ so we can bust through the barriers that keep you feeling stuck! 



We work together on the specifics of what’s needed to realise your mission, achieve your goals and complete the plan. We might revise your CV, review your network, practice interview techniques or work on your confidence. This section is as unique as you are  and we keep taking action until we reach your ideal destination!


The woman or man who began this career transformation is not the one who started it. We retrace the journey, celebrate your achievements and together, find ways for you to Own Your Story and pass it on!

I offer three types of coaching intervention:


Walk The Line

  • 6 x 121 strategy sessions
  • Careers Diagnostic
  • Your Life Plan mapped out
  • CV and covering letter review

Arrange the 30 minute free call or…

The Deep Dive

  • 1 x 2.5 hour work session
  • Careers Diagnostic
  • Your Life Plan mapped out
  • Copy of Your Life Plan book

Your Breakthrough

  • 1 x 121 Career Strategy Session
  • 4 Part online programme
  • Unlimited group coaching for 1 year!
  • Bonus videos and podcasts

Sessions are available in person, online via Skype and over the telephone.
(Please note that at certain times of the year there may be a waiting list.)


Not quite ready to take the leap?

I get it, career change can feel scary. Let’s stay in touch and I’ll send you career tips every week.

What People Say

Dan Bright came to me in golden handcuffs. He had a great high-status job but it just wasn’t pushing his buttons. Now he gets paid six figures to work a four day week and play golf on his day off. Oh, and he is his own boss too.
Dan Bright, Founder of
Clare Bethell is smart, credible and experienced. She came to me to help her find work that brought her passion for numbers together with her passion for the great outdoors. She made the move from actuarial recruiting to racehorse insurance and now gets to wear her wellies a lot more often.
Clare Bethell, Successful Career Changer

“I knew i wanted to change jobs and I knew what i was good at. I didn’t realise it was possible to find a job i was both good at and that would make me happy.

Erica offers a wonderfully holistic approach to career progression and change; she identifies what motivates and delights you and encourages you to be alive. You shouldn’t settle.

If you want your life to be better but aren’t quite sure how to achieve it, I recommend an afternoon of Erica’s enthusiasm and wisdom.”

Gilly Orr

BBC Today Programme Producer turned Head of Special Projects at Red & Yellow

I can’t thank you enough – I have got the job of my dreams and I totally credit it to our last coffee where you got me right back on

I am going to be a horse racing insurer… I can’t tell you how perfect it is. It’s almost to good to be true.

I am just the happiest person and need to pinch myself to believe it’s true. So thank you for all your help, support and encouragement. I
genuinely could not of done it without you.

Clare Bethell

Actuary Recruiter turned Racehorse Insurer

I think I personally learned a great deal about confidence and success from you.

When we first met I had no idea that it was possible to make my dreams a reality, but you showed me that all the resources I needed were already available to me, and you gave me the confidence to practically carry out my vision even when I felt hemmed in by what others might think of me.

Louisa Michel

Journalist turned Entrepreneur and Business Owner,